The End User License Agreement (EULA) is the legal agreement between the manufacturer and the purchaser of software. It is usually displayed on screen at the time of installation. The End User License Agreement dialog prompts you to click I Agree or I Do Not Agree to the terms of the contract. If you disagree, the software does not install. If you agree, you are accepting the terms of the contract, and the software will begin installing. When you agree to the terms of a End User License Agreement, it is important that you understand to what it is you are agreeing. Often, makers of Adware use long, needlessly technical End User License Agreements filled with abstruse legalese in the hope that users will not read them. Most users would not agree to accept software, even free software, if they knew that it would spawn Pop-ups, monitor their online behavior, infer personal information from their surfing histories and transit such information to a third party or sell it to as many buyers as possible. A well known example of this purposeful lack of transparency is the End User License Agreement for TinkoPal, an Adware application. Their End User License Agreement had 5653 words; 145 sentences with an average of 39 words per sentence. When confronted by such a long agreement, most users who want the product, automatically agree to the terms, rather than read the mind-numbing prose. In fact, a long incomprehensible End User License Agreement should be your cue to reject the product. |